Underpinning much of our strategy work is our comprehensive Industry Model – a major part of the toolkit that we use to help discover, analyse, design and communicate throughout a project. It represents the complex relationships between functional components across the entire content chain; and the hardware, software and service providers that support them.
The Industry Model both influences our approach, and is influenced by new developments arising through our projects and across the industry. The model is dynamically linked to our Companies Database ensuring that MAC and our clients are kept up to date in the ever-faster changing media and broadcast environment.
We help suppliers clearly identify the functional areas that their products and services address while understanding dependencies and opportunities for new offerings and collaborations through in-house development, partnerships or acquisitions.
Broadcasters and content owners are able to analyse their organisations with a view to upgrading and improving systems while incorporating efficiencies and value adding capabilities.